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It revolves around digital platforms in the field of marketing in the automotive industry. This is nearly 10 years of business analysis, operation and platform delivery experience focusing on the large automobile industry (passenger vehicles, commercial vehicles, construction machinery, agricultural machinery) and high-tech, professional services in the field of CRM/DMS/digital marketing, and more than 10 years of experience Summary of ERP/PLM/MES/HR/OA system experience.
It is hoped that the entire content will focus on product managers in the high-unit price product industries such as automobiles, real estate, education, medical beauty, decoration, etc., in terms of the commercial value of digital platforms, business analysis, product planning and design, operation and iteration, platform project delivery, etc. helped. The core information platform required by OEMs The main engine factory has three core platforms: PLM, ERP, CRM (generalized), covering three core areas of product design, manufacturing and supply chain, marketing services, SRM, MES, VMS, HR, QM, OA, BI and other systems All are developed or supplemented around the three major platforms.
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